
My dearly beloved grandmother, who taught me all the Persian beauty secrets I know today.-
I remember my grandmother had a peeling that was produced with sugar cane, and then hydrated the skin with caviar while sipping her chai (tea) in the kitchen, with hot towels for her face to relax. She ended her ritual using the chai (tea), as a tonic! That acted as an astringent and reduced the “bags” under the eyes. Why not repeat that ritual today but enhanced with the advancements of modern skincare? And so we did….
My Background
I was born in London, rooted in Persian heritage, and raised in the vibrant culture of Spain. My journey into the world of beauty has been a lifelong passion.
It all started when I was 12, watching the women in my family indulge in traditional Persian skincare rituals. They used natural treasures like caviar masks, rose tonic, saffron mixed with dates, and pomegranate juice. WILD beauty remdies straight on the skin! I was mesmerized by how these remedies brought a radiant glow to their skin—and how they created a calming, bonding “chillax” moment for everyone involved.
Inspired by that sense of relaxation, I’ve made it a key part of my treatments. It was a big challenge, especially when using facial equipment that can make some of us tense up.
To me, beauty isn’t just about glowing skin; it’s about creating a moment of deep relaxation and care—a treat for your mind, body, and soul.
How it all started
SBC opens Its doors to a Premier Skin Care School for Spa Distributors of Swiss cosmetics.
Excited to announce the launch of SBC’s exclusive Skincare School, dedicated to empowering spa distributors with the knowledge and expertise to represent premium Swiss cosmetics.

SBC expands with a new establishment, featuring additional treatment cabins to better accommodate clients’ needs.
We started as a full-service beauty salon because SBC clients wanted a place where they could enjoy all their beauty services, not just facials, under one roof. So, we decided to expand and offer a wider range of services, making our establishment more spacious with additional treatment cabins to provide even better care and comfort.
Reopening SBC: Exclusively specializing in Swiss-Oriental Skincare with a Holistic Oriental Touch.
The demand for our Swiss facials was high, so we decided to reopen exclusively as a skincare salon with an entirely new concept: skincare divided into two parts—Swiss cosmetology treatments paired with holistic oriental-inspired rituals.